Gender-neutral Easy Bake oven announced from Hasbro following a 13 year olds petition against sexist packaging.
A 13-year-old girl has brought a toy giant to its knees in a battle encompassing play ovens, sexism and kiddies’ Christmas lists.
McKenna Pope took on Hasbro over the packaging of its pink and purple Easy Bake Ovens - which feature female children delightedly baking cakes.
Pope’s anti-gender stereotyping crusade was on behalf of her four-year-old brother Gavin, a budding cook who wants an Easy Bake Oven for Christmas, but wisely queried: “Why they only put girls in the commercial?”
Hasbro has now met with McKenna and and says its will soon reveal a gender-neutral Easy Bake Oven.
(Source: The Huffington Post, via gigidowns)